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Below is our interview with the co-authors of “Everything I Know about Dating, I Learned Through Surfing.”
Hera Hub: How did you come up with the idea?
Nancy: I had just gone through a divorce. A friend invited me on an all-girls surf trip where I learned to surf. The more I went surfing men would give me tips on how to catch a wave. I started thinking, “This sounds like dating advice.” One day I was talking to Tara and I told her about this book idea and girlfriend went crazy.
Tara: I was actually looking for a personal design project. I have had a lot of personal dating stories as well as I’m a graphic designer and illustrator. So it all clicked.
Hera Hub: I’m so excited to see you have a kickstarter campaign?
Nancy: Yes. Kickstarter is for the arts. What you do, you put your need and your want up on Kickstarter and you give rewards to anybody who backs you.
Hera Hub: That’s awesome. I also heard about a strategic alliance with SurfAid?
Nancy: We are very happy to have partnered with SurfAid. It’s a non-profit humanitarian organization that focuses on islands in Indonesia that don’t have running water or electricity but it’s a great place to surf. And so they do tsunami relief and malaria education. They help get fresh water. So part of our proceeds from the book are going to give back for SurfAid.
Hera Hub: That sounds great. Well, thanks so much for your time ladies.
Felena is a long-time entrepreneur and marketing maven. Her latest venture, Hera Hub, is a spa-inspired shared workspace for female entrepreneurs. This as-needed, flexible work and meeting space provides a productive environment for women who primarily work from home. Hera Hub members have access to a professional space to meet with clients and to connect and collaborate with like-minded business owners, thus giving them the support they need to be prosperous. Cost-effective monthly membership options are suited for freelancers, independent consultants, entrepreneurs, nonprofits, and authors.
Hera Hub is much more than just a shared workspace; it’s a community of like-minded entrepreneurial women who find the additional resources, such as special classes, workshops, and one-on-one support essential for their business growth. The first San Diego location is conveniently located in Sorrento Valley. By the end of 2012 Hera Hub will have additional locations in Mission Valley & Carlsbad.
Felena is passionate about education, earning her Bachelor’s degree in Marketing from the University of San Diego and her MBA from California State University Dominguez Hills. She taught Marketing and Entrepreneurship at the Fashion Institute of Design & Merchandising and at California State University Dominguez Hills for the MBA online program for eight years. Felena was most recently rewarded for community efforts, as she was awarded the “Women Business Owner of the Year Award” by the local chapter of the National Organization of Women Business Owners.